Radisson Hotel Group brings hotel discovery into ChatGPT
Radisson Hotel Group has launched a ChatGPT plugin built in partnership with Accenture, using OpenAI technology, according to OpenAI News. The tool is designed to let travelers find, compare and book hotels while they are planning their trips.
The announcement names three organizations: Radisson Hotel Group as the hotel company behind the offering, Accenture as its partner in building the plugin, and OpenAI as the provider of the underlying technology. The plugin is intended to cover hotel discovery, side-by-side comparison and booking as part of the trip-planning process.
No launch date, pricing, geographic availability or list of participating Radisson properties was given, and no performance figures or adoption numbers were included in the announcement.
Why it matters: travelers planning trips inside ChatGPT can now move through hotel search, comparison and booking without leaving the assistant, while Radisson gains a booking channel inside a conversational interface. For product teams, it marks another example of a hospitality brand embedding its booking flow directly into an AI assistant rather than a standalone app or website.
Based on reporting from the original publisher. Visit the source for full context and later updates.
Publisher excerpt
Radisson partnered with Accenture to build a ChatGPT plugin using OpenAI technology, helping travelers find, compare, and book hotels while planning their trips.